Should Business use Social Media Automation Tools? – Marketing Magic Tips
Should Business use Social Media Automation Tools? – Marketing Magic Tips
by EnyOsung
6th October 2019
Social media is all about being quick and responsive these days, which are time-consuming and resource-intensive. So it is perhaps no surprise that automation technologies exist to make social media management less onerous. Businesses can take advantage of social media listening tools, scheduling tools, chat bots and much more that reduce the human aspect of our social media marketing. The ability to leverage social media is not an inherent skill. Instead, it is something that we learn over time through trial and error. This blog post is aimed at those types of people. In a world where social media arguably exists to stimulate connecting on a human level easier and further, the question is when is the automation of social media too much? This post explores whether businesses should use automation tools to magically update our statuses, post content and engage in our conversations with potential customers?
